CauseWired: Plugging In, Getting Involved, Changing the World
by Tom Watson 2021-01-01 14:34:33
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Now in paperback, an eye-opening guide to the massive societal impact of online social networksFor today''s super-wired, always-on, live-life-in-public young Americans, the causes they support define who they are. Societal aspirations have so permeat... Read more
Now in paperback, an eye-opening guide to the massive societal impact of online social networks

For today''s super-wired, always-on, live-life-in-public young Americans, the causes they support define who they are. Societal aspirations have so permeated the "net native" population that causes have become like musical tastes. CauseWired illustrates wired causes in action, bringing real-world stories to readers.

  • Tracks the massive societal impact on causes of online social networks-from blogs, to video, to the rise of social networks
  • Reveals the extraordinary influence of online social networks-in raising money for charity, in changing the political climate and electing candidates, and in raising consciousness for causes

From Facebook causes and campaigns on MySpace, to a raft of new startups and innovative projects like Kiva, Change.org and DonorsChoose, this immensely relevant book delivers actionable research and recommendations to help readers launch their own successful wired social campaigns. Less

  • File size
  • Print pages
  • Publisher
  • Publication date
  • Language
  • ISBN
  • 8.8 X 5.65 X 0.78 in
  • 272
  • Wiley
  • December 7, 2010
  • English
  • 9780470918203
Author
Tom served as MP for West Bromwich East from 2001 until 2019 and was Deputy Leader of the Labour Party from 2015 to 2019. He first folded Labour Party leaflets in the family kitchen in Kidderminster a...
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