Principles of Marketing for a Digital Age
by Tracy L. Tuten 2020-12-29 19:00:28
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This book was truly student-led in its design and development, and it incorporates digital marketing as central to what marketers do. It′s a total package of resources, that combines quality examples, assessment and online resources to support t... Read more
This book was truly student-led in its design and development, and it incorporates digital marketing as central to what marketers do. It′s a total package of resources, that combines quality examples, assessment and online resources to support the teaching and learning of introductory marketing modules in a digital age. Less
  • Publication date
  • Language
  • ISBN
  • December 6, 2019
  • eng
  • 9781526485373
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