The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad
by Michael A. Cusumano 2020-07-21 10:17:20
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A leading expert on the global software industry reveals the inner working of software giants like IBM, Microsoft, and Netscape, and shows what it takes to create, develop, and manage a successful company--in good times and bad--in the most fiercely ... Read more
A leading expert on the global software industry reveals the inner working of software giants like IBM, Microsoft, and Netscape, and shows what it takes to create, develop, and manage a successful company--in good times and bad--in the most fiercely competitive business in the world. Less
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  • Print pages
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  • ISBN
  • 6.37x9.28x1.06inches
  • 352
  • Free Press
  • March 2, 2004
  • English
  • 9780743215800
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