Writing and Research for Graphic Designers: A Designer's Manual to Strategic Communication and Presentation
by Steven Heller 2021-01-05 15:51:48
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For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they... Read more

For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients.

Writing about design is not just "trade" writing, but should be accessible to everyone with an interest in design. This book is a complete, introductory guide to various forms of research and writing in design, and how they explain visuals and can be visualized. These pages address communication on various levels and to all audiences:

- Designers to Designers

- Designers to Clients

- Designers to the Design-literate

- Designers to the Design-agnostic

Being able to express the issues and concerns of the design practice demands facts, data, and research. With Writing and Research for Graphic Designers, you’ll learn how to turn information into a valuable asset— one of the key talents of the design researcher.

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  • Print pages
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  • ISBN
  • 10 X 8.12 X 0.5 in
  • 176
  • Rockport Publishers
  • March 1, 2015
  • English
  • 9781592538041
Steven Heller is co-chair of the MFA Design (Designer as Author + Entrepreneur) program at New York’s School of Visual Arts and writes a weekly column for TheAtlantic.com. He is the author, editor, ...
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