Nonfiction | Business & Investing
Herding Cats
by Andrew Rohm 2020-03-20 10:20:08
image1
COMPARE PRICE
One of the top marketing challenges that marketing managersand executives face today is to better understand social mediaand its promise as a marketing platform. The social media ecosystem,including traditional platforms such as Facebook andTwitter a... Read more
One of the top marketing challenges that marketing managersand executives face today is to better understand social mediaand its promise as a marketing platform. The social media ecosystem,including traditional platforms such as Facebook andTwitter and upstarts such as Instagram and Snapchat, haveevolved significantly over the past 10 years; so much so thatkeeping pace with the latest social media platforms can seemlike herding cats.Inside, the authors provide a timeless perspective on how tocreate, manage, and measure social media content to help youcraft a more strategic approach to your social media efforts.They simplify the concept of branding and advertising (fueledby social media) so you can focus on fostering customer engagement;craft your organization’s unique story; tell that storystrategically via social media channels; organize, manage, monitor,and measure those efforts; identify key metrics and measurethe performance through analytics; and understand the extentof change brought on by digital and social media related to howyou engage your customers. Less
  • Publication date
  • Language
  • ISBN
  • July 15, 2014
  • eng
  • 9781606498392
autor-image
Andrew Rohm
Author
...
Compare Prices
image
Buy USD 9.99
Available Discount
12 % OFF
12% off Academic Book Titles (ebooks.com)
Show Coupon Code

See More Details

Description: Back to School Promotion at eBooks.com. 12% off Academic book titles. Landing page is on our academics category page. Static image.

10 % OFF
Save 10% OFF on Student Text Books (ebooks.com)
Show Coupon Code

See More Details

Description: Purchase textbooks at student discounts!

20 % OFF
20% Off on selected Categories
Show Coupon Code

See More Details

Description: 20% Off these Categories- Body Mind & Spirit, Family & Relationships, Foreign Language Study, History, Sports & Recreation. Offer Lasts all through January.

Related Books
view all
image1
Termites of the State:
image1
Teaching Entrepreneurship:
image1
The European Union:
image1
Motives and Effectiveness of Forex Interventions:
image1
A Dictionary of the Internet:
image1
How to Open & Operate a Financially Successful Personal Chef Business:
image1
Graduate Migration and Regional Development:
image1
Excel Basics to Blackbelt:
image1
Claims Reserving in General Insurance:
image1
Oil, Democracy, and Development in Africa:
image1
Equitable Principles of Maritime Boundary Delimitation:
image1
Principles of Financial Economics:
image1
International Exchange of Information in Tax Matters:
image1
Theory and Reality in Financial Economics:
image1
Handbook on the Economics of Professional Football:
image1
Productivity Accounting:
image1
Exclusionary Practices:
image1
Theory and Empirical Research in Social Entrepreneurship:
image1
A Beginner's Guide to Mobile Marketing:
image1
State and Local Financial Instruments:
image1
Religion and Contemporary Management:
image1
Water Ecosystem Services:
image1
The Cambridge Economic History of Modern Britain:
image1
How Would Have a Low-Cost Index Fund Approach Worked During the Great Depression?:
image1
Empowering Leadership of Tomorrow:

Stay in touch.

© 2024 AMPLE READS