Nonfiction | Business & Investing
Export Marketing Strategy
by Shaoming Zou 2020-04-17 14:52:14
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If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent in export marketing. This book describes the steps necessary to achieve success in export ... Read more
If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent in export marketing. This book describes the steps necessary to achieve success in export marketing. It is a step-by-step guide to the art and science of export marketing, from initial discovery to researching new markets, to the financial aspects, to managing ongoing operations. Less
  • Publication date
  • Language
  • ISBN
  • May 1, 2009
  • eng
  • 9781606490099
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Shaoming Zou
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